Martini 020 Maintaining Your Opt-In Email Lists
Ensure the effectiveness of your permission email newsletter and marketing campaigns by practicing good email list maintenance.
Marketing Martini host Bill Sweetman gives pointers on how and why to maintain your opt-in email lists.
Listen to Episode #20 of Marketing Martini - Internet Marketing Advice Served Straight Up
Running Time: 9 minutes
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Items Discussed in this Episode
- Email Marketing
- Email Newsletters
- Opt-in Email Lists
- Email List Maintenance
- Permission
- Spam
- Deliverability
- Email Addresses
- Soft Bounces
- Hard Bounces
- Challenge Response Systems
- Unsubscribes
Episode Resources
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